Sunday, March 18, 2012
How the West Gets BB Creams So Wrong!
I'm a massive fan of BB Creams and you'd have to have been living under a rock to not have noticed the mass influx of 'western' bb creams for sale in the UK. No.7, 17, Estee Lauder and Too Faced are just some of the brands who've released BB Creams recently but they all get it WRONG.
First of all let's explore exactly what BB Cream is and where it originated. BB Cream stands for Blemish or Beblesh Balm and it originated in Germany. It was created to regenerate the skin of laser surgery patients. Korean cosmetics companies heard about it and adapted the formula and started selling it in the Korean beauty market. It became popular thanks to a host of Korean actresses who attributed their flawless skin to their use of BB Cream. Korean BB Creams are a mix of skin care and makeup.
The original (Korean) BB Creams do the following:
Gives the wearer perfect coverage without clogging the pores on the face
Hides pigmentation, acne, discolourisation of the face and other facial blemishes
Heals the skin.
Soften, refines & smooths the skin on the face.
Aids skin regeneration
Has anti-ageing properties
Protects against sun damage
To put things simply a genuine BB Cream is a foundation, concealer and anti-ageing moisturiser all rolled into one. It should provide full coverage while allowing your skin to breathe and regenerate itself. Western BB creams hardly fulfil any of the functions of the original. I've tried the 17, No.7, Garnier, Estee Lauder & the Too Faced BB Creams and to put it simply they are nothing like the genuine article. These brands jump on the BB bandwagon without it seems any idea of what a BB Cream actually is. These brands use the popularity of BB Creams to sell a product that isn't even a BB Cream. These below par imitations aren't much more than a tinted moisturiser with primer added. It really makes my blood boil and since when are there only two or three skin tones? Despite Korean's light skin tones I find it easier finding a shade that suits me from Korean brands.
Yes most Western versions contain SPF but that is about all they get right and while I'm ranting let me say this. BB does not stand for Beauty Balm!
Come on Western brands get with the program and please someone develop a genuine BB Cream. One that is equal or better to your Korean counterparts. I'm not holding my breath though. It seems for the time being I'll be sticking to my favourite Missha and Skin Food BB Creams!
Posted by Unknown at 10:56 PM